Hopefully this will be useful to you during your holiday shopping! (And come back for my Recommended Audiobooks when you find a new toy under the tree for yourself, that’s getting a huge update soon.)
Like a lot of other Mac aficionados, I followed yesterday’s announcements by Apple quite closely. A lot of people are writing about them, so I’m just going to jot down a couple of thoughts I’ve had that I haven’t seen elsewhere.
Like a lot of other Mac aficionados, I followed yesterday’s announcements by Apple quite closely. A lot of people are writing about them, so I’m just going to jot down a couple of thoughts I’ve had that I haven’t seen elsewhere.
But first: I think the Mac mini is a grand-slam; I expect Apple to sell a million units a quarter through the rest of this year (assuming they can make that many), with only a modest impact (cannibalization) of sales of existing products. Most of these will be to first-time Mac owners. The price point and the packaging are both trying to suggest that the Mac mini is an impulse buy (even if the idea of switching platforms on an impulse is ridiculous).